5 advantantages of using animated explainer videos in onboarding new employees

Vani Aggarwal

8 January, 2024

blog/graphic-design-concept-3d-illustration-_1_.webp Animation video is an effective way for companies to communicate news and announcements to their stakeholders, offering a more engaging and memorable way to share important updates and information. Here are a few ways that video can be used in company news and announcements:

1. Company updates in animation videos

Company updates are an important part of communicating with employees, stakeholders, and customers. By using animation videos in company news and announcements, businesses can provide a more engaging and dynamic experience. Animation videos can help bring the company's message to life and make it easier for audiences to understand complex concepts or ideas. Additionally, animation video allows companies to personalize the message and showcase the people behind the business, which can help build stronger relationships with their stakeholders. The use of animation videos in company updates can also help to increase transparency and accountability, as audiences can see and hear directly from the leadership team. Furthermore, animation video content can be easily shared and distributed, allowing companies to reach a wider audience and maximize their impact.

2. A new product or service launches in animation videos

Using animation videos in company news and announcements to showcase new product or service launches is an effective way to create buzz and excitement among customers, employees, and stakeholders. Animation videos can be used to provide a visual representation of the new product or service, demonstrate its features and benefits, and show how it can solve real-world problems. This can help build interest and generate demand before the launch, as well as establish a deeper connection with customers and stakeholders after the launch. Additionally, animation videos can be shared on a variety of channels, such as social media, email, and the company's website, to reach a wide audience and maximize their impact.

3. Executive interviews with the use of video in company news and announcements

Executive interviews can be a powerful way to communicate company news and announcements, and animation videos can make these interviews even more engaging and impactful. In animated video executive interviews, company leaders can discuss new products, share updates on important initiatives, or discuss the overall state of the business. This format allows for a more personal and human connection with stakeholders, as they can see and hear the executive directly, which can increase the trust and credibility of the message being delivered.
Additionally, animated video executive interviews can be shared on company websites, social media platforms, and other digital channels to reach a wide audience. By using animation videos, companies can create a visual record of the interview that can be easily referred to and shared with others, providing a permanent record of the company's message.
Overall, executive interviews using animation videos can be a useful tool for companies to effectively communicate news and announcements, increase engagement with stakeholders, and build trust and credibility with their audience.

4. Investor presentations through the use of video in company news and announcements

Investor presentations are important events for companies, and they can use animation videos to effectively communicate information to investors. Animation videos can be used to create a visual representation of the company's financial and operational performance, as well as its future plans and goals. This helps investors understand the company's strategies and makes it easier for them to assess the company's financial and operational performance.
Investor presentations can be delivered via live video streams, recorded videos, or a combination of both. This allows investors to view the presentation at their convenience, whether they are in the same room or in different locations around the world.
Animation videos can also be used to enhance the delivery of presentations by incorporating visual aids such as charts, graphs, and other data visualizations that help investors understand complex financial information. Additionally, animation videos can be used to create a more engaging experience for investors by incorporating animation, motion graphics, and other visual effects.
Overall, using animation videos in investor presentations helps companies create a more professional and engaging experience for their investors while also helping them effectively communicate important information about their financial and operational performance.

5. Corporate social responsibility in the use of video in company news and announcements

Using animation videos in company news and announcements to showcase corporate social responsibility efforts can have several benefits. Firstly, it can help to build and enhance a positive reputation for the company by demonstrating its commitment to making a positive impact in the community and society. Secondly, it can help to engage stakeholders, including employees, customers, and investors, who are interested in learning about the company's initiatives and progress towards sustainability and ethical business practices.
Using animation videos to share information about the company's corporate social responsibility initiatives can also help increase transparency and accountability. This can help to build trust with stakeholders and show that the company is open and transparent about its efforts to make a positive impact. Additionally, animation videos can provide a more engaging and memorable way to communicate information about corporate social responsibility efforts as compared to other forms of media, such as text or still images.
Finally, using video in company news and announcements to highlight corporate social responsibility efforts can also help to measure the impact of these initiatives. This can be done by tracking the number of views, comments, and shares on social media or other platforms where the video is shared, as well as by conducting surveys and focus groups to gather feedback from stakeholders. By measuring the impact of corporate social responsibility efforts, companies can better understand their impact and make improvements as needed to ensure they are making the greatest positive impact possible.


In conclusion, animation video is an essential tool for companies looking to communicate news and announcements, offering a more engaging and memorable way to share important updates and information with stakeholders. By using video, companies can build trust, engage stakeholders, and ensure that their message is heard loud and clear.
So what are you waiting for? Speak to a Vaak Video Expert today to get your business an animation explainer video that will get you clients in no time.

Frequently Asked Questions

What are the advantages of animated explainer videos?
Animated explainer videos offer a dynamic way to convey information, simplify complex topics, increase viewer engagement, and boost message retention. Their visual appeal and storytelling elements make them effective tools for communication.

What is the importance of animated videos?
Animated videos are important for their ability to captivate audiences, simplify complex ideas, and convey information in a visually appealing manner. They enhance communication, whether for educational purposes, marketing, or internal training.

Why are explainer videos essential for startup success?
Explainer videos are crucial for startups as they succinctly communicate a new business's value proposition, explain innovative solutions, and capture audience attention. They contribute to brand building and customer understanding in a competitive market.

What is the benefit of using animated graphics in video production?
Using animated graphics enhances video production by making content visually engaging and dynamic. Animated graphics can clarify concepts, add visual interest, and contribute to a professional and polished look, improving overall viewer experience.

What are the advantages of incorporating animated videos in employee orientation programs?
Incorporating animated videos in employee orientation programs facilitates efficient onboarding by presenting information in an engaging and memorable way. Animated videos can cover company culture, policies, and procedures, ensuring a consistent and effective orientation process.

Vani Aggarwal is a writer, director, and producer. Creative entrepreneur @ Vaak. She has over 15 years of experience in filmmaking and digital video production. Expert in nonfiction and animation storytelling. Loves Errol Morris and Miyazaki equally.